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SCOTT GELLER’S 4C MODELS FOR MOTIVATION


Scott Geller, an Alumni Distinguished Professor in the Department of Psychology at Virginia Tech, introduces the 4C’s of self-motivation to help people motivate themselves. They are: competence, consequences, choice, and community.

Competence

Ask yourself two questions first:

  • Do you believe you can do it?
  • Will it work?

If the answer to both question is YES, then you would feel competent and are more likely to be self-motivated.

It feels like common sense but it’s based on research about self-efficacy. If you don’t believe you can do it and you don’t believe it will work, there’s no point in doing. You can still try but in the next minute you would probably say, ‘See? I’ve told you it doesn’t work’. Then you give up. It doesn’t matter whether you can really do it. What matters is you have to believe it. That’s what keeps you going.

Consequences

Here comes another question, ask yourself:

  • Is it worth it?

From the day you were born, everything you did was because you wanted something from doing it. Babies cry as they want food while children work hard on study as they want good grades.

When you believe you are doing worthwhile work, you are more determined to do it. If you want to get in shape, you calculate the pros and cons. You might feel tired after doing workout but what you can gain might be a good shape and a good health. You compare the pros and cons to see if it’s worthwhile. Once you believe that it’s worthwhile, you would focus more on the pros instead of the cons.

Choice

When you have a sense of autonomy, you are more inspired to do the task at hand.

Think of the time when you were kids. Everyday you wake up in the morning and rush to school. How do you think about ‘going to school’? ‘I have got to go to class’? Or ‘I get to go to class’? For the former one, it’s a requirement; for the latter one, it’s a opportunity. Although most of us have successfully graduated from school, probably not many not us find motivation in school because we think we have no other options.

So, if you want to do something, do it for yourself. It is nearly impossible for you to feel motivated if that’s only a requirement for you. If you want to be healthy, don’t think it is only because your doctor tells you to do so. Instead, try to relate whatever that motivates you and say that it’s my choice to be healthy.

Community

Social support is critical. People who perceive a sense of connection with other people feel motivated and happier.

The power of a man is limited. And everyone has weaknesses. When things get tough, it’s always good to have someone to remind us and to encourage us. If you get tired and lack motivation, you need someone to remind you the reason why you start at first. Sometimes you also need someone to help you believe in yourself. And most of all, we need to learn from each other.

To know more about the psychology of self-motivation, take a look at the TED talk by Scott Geller here:

 

 

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